A community is about doing something together that makes belonging matter.
People’s Association (PA) was formed to help foster racial harmony and social cohesion. The organisation builds communities by bringing people with common interests together to interact and bond, through various engagement platforms.
Recognising the importance of social media usage in connecting with the community, PA engaged our Principal Strategists to deliver customised capacity-building programmes to strengthen the social media communication ability of its constituency network.
What we have achieved:
- Developed and delivered bespoke training programmes that address the priorities of the organisation
- Empowered PA’s social media managers to undertake social media communication with greater confidence
- Rated “excellent” on programme satisfaction feedback